We combine marketing insight with visual storytelling to create content that informs, persuades, and sticks. Whether it’s for lead generation, education, or internal communication, we focus on results, not decoration. A six-step illustrated guide demonstrates how to turn bedsheets into an improvised rope for emergency escapes.
Because if you’re getting bored looking at it, then examples of an infographic you know you have a problem. A surefire way to get people to care about your infographic is to pick a topic that solves a burning problem. But on this healthy living infographic, they used bold fonts to make their statements jump off the page. There is no room to pull your punches when someone’s life could be significantly impacted by a simple mistake. That’s why I like how the creators of this informational infographic not only gave stats about tree nut allergies but also identified the most common triggers. With the right infographic, you can inform your patients or audience about how they can live a healthier life, deal with stress, or avoid getting sick.
- A flowing timeline bar chart where each line represents a single person killed by gun violence, ending at the age they might have reached.
- And the legend simplifies interpretation by clearly identifying each color, percentage, and brand.
- Every element — layout, color, font, typography, icons — has to be intentional.
For example, process infographics work well with step-by-step guides, while historical data stands out if you present it using timeline infographics. Good infographics guide the reader’s eye naturally from start to finish. It guides the eye, tells a story, and leaves your audience feeling like they learned something important without effort.
Various icons are used to convey repetitive information without boring the audience. The structured sections improve the scanability of this infographic so that the readers can jump to the countries and the type of information they’re curious about. This infographic has attracted a whopping 107 backlinks from 60 referring domains. Infographics can be useful for sharing information and getting people interested. They’re perfect for making complicated topics easier to understand, making information more memorable, and getting more people to see it.
Historical examples of infographics
- Use design elements such as lines, shapes, layout options, or bold text to break up steps in an easy-to-read format.
- While varying in color, each infographic in the series uses consistent format and structure to form one cohesive message.
- Each visual stack shows sandwich components from bottom bread to top garnish, creating an easy visual comparison across formats and cultures.
- In this infographic, there is a hashtag embedded in almost every graphic element.
Amusing caricatures in the same style with color matching the angular speech bubbles. A quick scroll down the page allows the reader to scan and then focus on elements of interest. Each element is then accompanied by two standard sections, keeping the same color match.
Geographical infographics
This video infographic from GOOD Worldwide illustrates the Earth’s warming and cooling cycles over the past 400 millennia. The designer made the daring choice of creating the image in a circular format, which appropriately symbolizes the 60 seconds on a clock. Use Visme’s AI writer to generate content ideas, create a content structure and generate first drafts for your design copy. This invisible framework helps align text and visuals for a polished look. If you struggle with knowing how to balance your infographic’s layout, think if your infographic was a carefully composed photograph.
Once you discover your suitable mask, you can read all about it right within the infographic. As promised, you will know the science behind why a particular mask is effective in a simple no-jargon way. No wonder this infographic has been linked 21 times in just a few months. This is an infographic that uses real pictures in combination with illustrations. It is an excellent example of an infographic simplifying a complex technical concept.
The history of e-commerce timeline infographic
If you follow the link to the original design, you will also see the rough sketches that the author has made in order to visualize the concept. This Infographic example shows that the technique to use infographics is suitable for everything. It’s a fun-made menu of how to stay awake during the night in which Eric Coke uses beautiful blackboard style illustrations.
This infographic is fantastic based on the topic alone, but the designers also presented the information exceptionally well. This format makes comparing the two sides of the argument a lot easier as well. This particular infographic does a good job of visualizing all the essentials using illustrations, with minimal text used.
Modern Marketing Principles
Sometimes it’s a lot easier to show someone instead of trying to explain a complex idea or topic to someone. Especially when they are already feeling under the weather or just plain exhausted. In this timeline infographic, they effectively break down all the important dates and information that someone would need to know about microbiology. We have found a bunch of infographic ideas and templates to help you get started. Now even though there’s a lot of information on this infographic, it doesn’t feel overwhelming. You can easily absorb all of the data and learn more about the mission of the nonprofit.
Also, if you’re going to tell people how to design better social media images…you better create a beautiful infographic. Otherwise, you won’t be seen as an actual authority on that topic. This business infographic definitely makes boring product information a lot more interesting. The designer used a bold yellow to highlight the most important info, and draw your eye to the infographic. As you can see, not all process infographics have to follow the traditional or linear format.
15 presentation design statistical infographic template
The use of contrasting colors (blue for men, red for women) emphasizes the global disparity and highlights regions with the highest rates. The visual highlights growing partisan divergence and the reactive nature of economic perception. Color and line thickness indicate frequency, guiding the reader through a difficult subject with clarity and control. This infographic compares liberal and conservative ideologies through a carefully structured visual metaphor. Rather than listing political stances, it presents two worldviews side by side — using symmetry, color, and concept-driven imagery to invite reflection. A beautifully illustrated infographic series that visualizes the stages of human embryonic development, from fertilization through organ formation.
Your content itself needs to be purposeful and engaging, presenting information quickly and clearly. Adding elements such as good graphics, colors, fonts, and lines allow your data sharing to be more appealing. A consistent layout for each of your infographic sections makes comparisons a lot easier. Plus once you understand the layout or pattern, you can quickly move from one point to the next.
The History of Infographics
How much do today’s history students really know about the Prohibition Era? This infographic breaks the subject down into a historical timeline, as well as a variety of visual statistical representations. The infographic uses cows to explain the differences between various forms of government, including communism, fascism and capitalism. Thanks to colorful and engaging images, the visual breathes new life into an old tale. Using data compiled by the Royal College of Physicians, The Guardian crafted an interactive infographic highlighting the negative health impact of air pollution. Readers can click on one of two tabs to see different animated presentations and details describing them.
The funnel chart structure helps understand the flow of a marketing funnel. It uses colors and simple illustrations to get each tip across effectively. Here are seven infographics examples that present data in a more creative and easy-to-understand format. This infographic is effective because it simplifies a complex process into easy steps. And uses simple language, icons, and bullet points to further explain each step. Here are five examples of infographics that tell readers and viewers how to get something done.
It has a very high contrast as it uses light colors for the charts over a dark blue background. Though this infographic is visually busy and a bit loud, it’s never disordered or too chaotic. It conveys a lot of information, but there’s a logic to it, which prevents it from overwhelming the viewer. The sketched portraits of each writer on this infographic are an excellent use of accessible and user-friendly visuals. They add both information and style to the graphic without breaking the established color palette. From the colors to the geometry, it’s clear that every visual aspect was rigorously thought out, thus putting into practice important graphic design concepts.
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